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Athletic DNA : ウィキペディア英語版 | Athletic DNA
Athletic DNA (ADNA) is an American sports apparel company. Founded in Seattle in 2007, ADNA began by training young tennis athletes, which evolved into sponsoring Select Junior Tennis players, and then expanded to manufacturing clothing for youth and adult tennis players. ADNA has since spread to professional tennis, and currently sponsors players on the ATP Tour〔(Tennis En Fuego: Athletic DNA Coming Your Way, September 10, 2011 ) Retrieved Oct. 12, 2012〕 & WTA Tour. ==Origins==
Athletic DNA is run by former University of Illinois tennis player Mike Calkins, New Zealand Davis Cup representative; former University of Idaho tennis player Dan Willman; and Karl Wiersholm, father of nationally ranked junior tennis player Henrik Wiersholm.〔(TennisRecruiting.net: Athletic DNA Launches Clothing Line with Juniors in Mind ) Retrieved Oct. 12, 2012〕 The company began in Seattle when founders Calkins and Willman partnered to form an academy for junior tennis players.〔 The academy was successful, producing four No. 1 players in five years. Wiersholm then approached Willman and Calkins about branding what they had done with their junior tennis players. Weirsholm noticed that in the general population of tennis players their work ethic and character traits, were changing while at his academy positive work ethics and character traits seemed to be essentially part of their DNA. This is what inspired the name Athletic DNA.〔 With a noticeable lack of apparel targeted towards youth, ADNA began designing and manufacturing apparel for juniors and sponsoring the top young players in the sport. ADNA manufactures clothing for juniors and adults,〔(ADNA Official Website )〕 and introduced a new line of tennis apparel for women in January, 2012.〔〔(Tennis Warehouse Ultimate Equipment Blog: When the clothes talk… ) Retrieved Oct. 12, 2012〕
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